Having a
blog marketing strategy for your blog is as easy or complex as you the blogger would like it to be. The sad part is that nobody will tell you that you really need to do keyword research and promote your blog to have a successful blog. Heck, even finding a profitable niche can be a marketing strategy all by itself.
The first step in creating a
blog marketing strategy is finding a profitable niche. Once you have selected your niche you will need to grab some keywords that will perform for you for that niche market. Fome looking and checking your keywords on Google you will then be able to determing just how aggressive your maketing efforts will have to be. Some of the really difficult markets to crack are the heavily populated niche markets such as Making Money Online or almost anything financially related. But, you can still make it work if you just find a sub niche of those markets. But, for the beginner bloggers, I would not recommend that you start with such topics. And really if you are intent on trying your hand at the free blogging platforms.
To help determine niches there are several tools available to help you. Google's Free Keyword tool is one of them. By using this free keyword tool, you check to see how often a specific keyword is being searched and with that information you can then determine if your keywords are going to be useful options for your blog.
Once you have selected your niche you should start establishing a few primary
keywords for your blog. One of these keywords should be used within your blog URL, and they should then appear in your blog Title and description. This will help with your search engine rankings. Also you would want to use some of the other keywords within your blog post to even further you SEO rankings. This is a main step in your blog marketing strategy. One of the fundamental stepping stones for search engines is keyword density. You want to strive for around 2% or using your keyword every 100 words. The easiest way is to use it once in each paragraph. You keywords must be content relevant to a specific market. You don't want your blog showing up on unrealated search engine results pages. So pick your keywords carefully. Remember, your keywords are the primary way that search engines find and rank your site.
One you have your niche selected and your keywords, it is important that you write posts to your blog at least every other day. Search engines such as Google loves fresh new content. So by adding new content to your blog on a regular basis will help get your blog indexed quicker. And by adding more pages to your blog, you will also increase your visibility. And drive more free traffic to your blog.
Here is a great tip: Find other bloggers in your niche market, and start blog commenting on their blogs. Don't spam or just talk about anything make your comments useful so others will read them and them click on your link to your blog. One of your daily blog marketing strategies should be reading and commenting.
One of the best blog marketing strategy you can do is building backlinks to your blog. This is important. You might be wondering how do you make backlinks? There are tons of opportunities online to generate your own backlinks. Here are a few: Article Marketing, account profile pages, social bookmarking sites and the list goes on.
So, lets break down the blog marketing strategy for newbie blogger. You should follow these steps.
1. Establish a Niche
2. Get your primary Keywords for your Niche
3. Be consistent with your blog posts - every other day
4. Commenting on other blogs in your niche market
5, Devote time every day creating backlinks - The best method is
Article Marketing
There are tons more opportunities and options to create a
blog marketing strategy, but these tips are a great place to start.
Happy blogging!
Click This Link To See a Great
Blog Marketing Strategy
To your blogging success,
Bud Audas
Blog Marketing Strategy
